Power Reviews Social Media Product News Report By Billy Carmen From Outdoor Retailer Show --
Product News Report From http://ProductNewsChannel.com
Social media has enabled your customers to share feedback and recommendations about your brand and your products. And they are definitely doing it. Many believe that this "conversation" has moved out ahead of traditional marketing and merchandising to become the primary driver of brand and purchase intent. What does this mean? Marketers are faced with a form of "social intervention", and must find ways to minimize its downside, and harness its significant upside.
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PowerReviews Brand Solutions allow you to embrace user-generated content and social interaction to drive higher sales and deeper customer relationships -- helping you engage your customers and shape the conversation going forward. Our Brand solutions address the three main goals of brand marketers today.
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